The Word on The Web

Diet.  Weight loss. Uggg.

If you've ever attempted to find information on a diet pill or product by searching the web then you know how many advertisements you need to filter through before you find something that's objective.

I when I searched for a lipo 6 review I was happy to find http://www.viruz.com/my-second-lipo-6-review/.  The author is a real person that is using the product and is giving an objective review with both pros and cons on lipo 6.

I still haven't decided if it's the right product for me but since the review was so well written I thought it deserved a mention.

Have you ever been interested in Patents? Maybe you have invented some software or an application and need to start the patent process to protect your interest. Or, maybe you're just curious to find out who invented that gizmo that you use at work.

Personally, I was interested in my boss and the products we manufacture at work so I went to Patent Genius and checked out my bosses last name in "browse by inventor" and found all of our products and when they were patented and then went on to view the whole patent document.

But aside from just satisfying the curiosity itch, you can research the Patent Application Process and find other valuable information required to start your patent journey.

Have you ever been purchasing something online and when it comes time to check out you see a little box that says to enter the coupon code? Problem is, you don't have a coupon but the existence of the box lets you know there is one out there... somewhere.

I've done that and then searched for "? coupons" (? = company name) and found a lot of useless or outdated information but no more. I recently found a great place to find my coupons. http://www.yougotdeals.com/coupons/ has several ways to find the coupon you're looking for. The dropdown box gives you a list of all the merchants available so I checked for godaddy coupons (my most required coupon) and found a pile of different Godaddy codes complete with expiry dates. Great Resource!

SEO Contests vs Day to Day SEO
By Lisa Campbell

Search engine optimization or SEO as it is widely known as to those in the internet marketing business, is the art of making a web site attractive to search engines. The result of having a site that is attractive to search engines is having the web site rank well for a given key word or key phrase.

In an SEO Contest, the execution of the art becomes slightly skewed. For instance, the first rule of SEO should be to build your site for the people and not for the search engines. However, the contest environment is vastly different. For one thing, SEO Contests are short lived. You are aiming for short term results quickly, the tactics you might use could end up getting you penalized by engines such as Google in the long term but can be beneficial for a contest lasting only a few months.

One such tactic is keyword stuffing. For instance, in the ambatchdotcom seocontest the top 3 contestants average keyword density is 50% of the title, 3% of the body, 8% in H tags, 15% in links. On the other hand, the top ranking site in Google for the key phrase "SEO Strategy" has 0% in the title, .2% in the body, 0% in H tags and 2.3% in links.

Clearly keyword density does not matter much in the long run but to achieve quick results, it is one of the tactics used in contests.

Obtaining links from other websites (backlinks) is THE first line tactic used to rank your website high in the search results. Typically one would attempt to obtain links from related web sites using a variety of anchor texts with target keywords. It is also desirable to "deep link" to internal pages and not just links to your main page.

In an SEO contest, participants are more likely to stick to using only the target keyphrase for their anchor text and they are also more likely to link solely to the main page of the site as well. In the long term, sites with better and more varied backlinks would quickly over take these contest sites in the search engine results.

Finally, in the backlink equation is relevancy. It's not very difficult in normal circumstances to find a site that is related to your target keyword. If your content is valuable, over time you will obtain organic links, that is, other webmasters will voluntarily link to your site as a resource. You can also trade links with sites sharing your theme and even buy links on related sites. In an SEO contest, finding a related site is difficult because the keyword or key phrase doesn't typically exist therefore relevancy is non existent.

So in SEO contests it becomes a matter of quantity and quality rather than relevance of the links. Participants in the ambatchdotcom seocontest have backlinks from every imaginable type of site and as long as Google doesn't catch up with the contest, and make it's determination of what is relevant, it's likely that relevancy wont be an issue.

In conclusion, while the same strategies exist for day to day SEO and SEO contests, some strategies weigh more heavily and that is due to the duration of the contest. Web sites should be built for people first and then fine tuned for search engines. Webmasters must never loose sight of this all important fact. The bottom line is that no matter how high your site ranks in the search engine results, if it doesn't attract a visitor and does not contain content worth reading then your visitors will not stay and they will not return. That is real world SEO.

Lisa Campbell
www.kaediem.com

ambatch-dotcom-seocontest.com

Article Source: http://EzineArticles.com/?expert=Lisa_Campbell

Webmaster Forums - I Found a Good One

Everything I know I owe to webmaster forums. Ok, well, maybe not everything but certainly my knowledge of SEO, Google and Website Marketing comes from information obtained from the members of webmaster forums

That's either a really great compliment or a joke but I think it's a compliment.

I was recently introduced to a "new to me" webmaster forum called Web Talk Forums - Webmaster Forum - The Internet Resource for Webmasters at http://www.webtalkforums.net . I just joined the community today but already I'm impressed.

I checked out my favorite topics, The Google Forum and The Search Engine Optimization Forum and within reading a couple of posts, found that I had learned something new!

Web Talk Forums is a little smaller than the one I usually frequent but it has the most important of the topics;

The Web Talk Forums:

Search Engine Optimization, Google, Yahoo, MSN, Directories, Marketing, Blogging Discussion Forum, Web Design and Content, Programming, Domain Names, Web Hosting, Web Site Reviews and a Market Place. Of course there are the standard introductions forum, general chat and announcements as well.

The site is easy to navigate, pleasant to look at (an eye pleasing design), and has a cool "I spy" feature that lets you watch posts as they are being posted - it's like being everywhere at once.

Webmaster forums are an amazing resource of information on anything and everything to do with webmasters and SEO and an invaluable resource to learn about search engines, marketing, blogging... you name it, if it has anything to do with websites, you'll find information on a webmaster forum - and if it's not there, just ask - someone from the community will give you an answer.

One thing though, on a side note, I would like to take a shot at the logo, but that’s just me and obviously has no relevance to the usability of the forum.

I think though that the best part about this forum and what will keep me visiting is that I'm impressed with the knowledgebase and overall attitude of the community members.

So often you visit one of these webmaster forums and newbie posters are treated like the bottom of the food chain but on this webmaster forum, I saw beginner questions being answered with respect and helpful information. Very refreshing!

I definitely plan to become a regular at this webmaster forum. Look for me on the SEO and Google Forums.

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